Experience a Unique Side of Japanese Sake Culture: Try “Kakuuchi”

"Kakuuchi" refers to a unique Japanese drinking style where customers enjoy sake inside or just outside a liquor store. Unlike regular bars or izakaya (Japanese pubs), these establishments allow you to sample a variety of sake in small amounts and purchase your favorite bottles to take home. Kakuuchi spots are relatively rare across Japan, and first-time visitors may be puzzled by the store-specific customs. Still, these shops offer a rare and intimate way to experience the world of Japanese sake. Before your visit, it’s worth learning a bit about the origins, characteristics, and etiquette of kakuuchi culture.

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What Is Kakuuchi? Drinking Sake at a Liquor Store

“Kakuuchi” refers to the custom of drinking sake inside or just outside a liquor store. Unlike izakayas (Japanese pubs), these shops let you sample small amounts of various sake and purchase your favorites on the spot. While kakuuchi spots are relatively rare, they offer a unique opportunity to casually enjoy Japanese sake. First-time visitors may be surprised by each shop’s particular rules, but that’s part of the charm.

Most kakuuchi bars are standing-style, though some do have seating.

One recognizable feature is a makeshift counter made by placing a wooden board on top of stacked beer crates.

Snacks: Packaged or Prepared in Advance

Unlike izakayas, kakuuchi spots typically don’t serve freshly cooked food. Instead, they offer a range of ready-to-eat items such as packaged snacks, canned foods, nuts, and dried seafood. You may also find pre-made dishes like simmered vegetables or oden—a winter staple consisting of ingredients simmered in dashi broth.

It’s common to enjoy familiar Japanese snack foods with your drink.

Some stores also offer a variety of nuts, dried seafood, smoked fish, and delicacies.

Oden is especially popular during the colder months.

You Carry Your Drink—The Staff Pours It

At a kakuuchi shop, staff won’t come to take your order. Instead, customers choose their desired sake from a shelf or refrigerated case and bring the bottle to the register. Details such as the sake’s name and price are usually listed on a tag hanging from the bottle’s neck. A typical serving ranges from 90 to 180 mL, and at some places, you can choose the amount. The staff pours the sake into a cup, and you pay on the spot. Then, you carry your drink and snacks to your seat yourself. Depending on the shop, you may be expected to return used bottles and dishes, or the staff may handle it.

Price tags show the cost per serving.

Customers bring the bottle to the counter, and staff pour the sake.

A sign reminds patrons to return used dishes.

A Pay-as-You-Go System

Unlike most izakayas, where you settle your bill at the end, kakuuchi establishments operate on a pay-as-you-go basis. While this may seem inconvenient at first, it makes sense—these places aren’t designed for large groups or frequent rounds of orders. Some shops even limit the number of drinks or orders per person. However, as long as you enjoy yourself responsibly, it’s perfectly fine to pay multiple times. Traditional kakuuchi bars often accept cash only, so bringing coins is a good idea.

Recently, however, more shops have begun accepting electronic payment methods like IC cards or mobile apps.

How Warmed Sake Is Served Varies by Shop

Japanese sake can be enjoyed both chilled and warmed, with its flavor and aroma changing depending on the temperature. The way warmed sake—or kanzake—is served differs from shop to shop. In some places, staff heat the sake for you. In others, you can warm it yourself using a kandōko—a traditional metal container placed in hot water. Some shops even provide compact electric heaters for personal use. Additional fees may apply for warming the sake, although some shops offer this service for free.

A kandōko, seen in the back right, is a hot-water pot used to gently warm sake poured into a small metal vessel called a chirori.

Warmed sake is typically served in a ceramic flask called a *tokkuri*.

Some shops lend out personal electric sake warmers.

Buy Your Favorite Sake to Take Home

One of the joys of kakuuchi is the option to buy the sake you liked and take it home. Whether for yourself or as a gift for someone special, selecting a bottle you’ve actually tasted adds a personal touch. Telling yourself, “I’ll take home my favorite one,” can even help you stay focused during the tasting. Of course, there’s no obligation to make a purchase—many people simply enjoy a drink and leave.

Kakuuchi offers a truly Japanese way to enjoy sake: paired with local snacks, served casually, and steeped in tradition. Tokyo is home to a wide range of kakuuchi styles. For a more nostalgic atmosphere, visit one in an old neighborhood where you can feel the echoes of traditional Japanese culture.

Photo : Nakagawa Jun